It was time to put into perspective the 3WDOC’s player and its ability to provide e-commerce experience using an interactive and enriched video. This interactive video has images that appear at specific times of the video with the help of the 3WDOC’s timeline. The user can make a drag and drop of these products from the video to a shopping cart. In a real case, the only thing that should remain to do will be to connect the shopping cart filled by the user to a true e-commerce transaction funnel.
The demo is available at this address:http://www.3wdoc.com/demos/treetsShop/
We used a video from www.treetslook.com in order to truly highlight the principles of
social marketing where the curation of a true person is better than all online campaigns or advertising campaigns for example.
An experience to follow!